We are TEFL Org UK

THE leading source for international English Language Teaching opportunities

We are a multi-award winning training business based in the Highlands offering online and classroom courses in the UK, Ireland, USA, Spain and China. We sell online B2C to over 100 countries worldwide, training over 12,000 new candidates every year.

Developing strategic partnerships worldwide

There are currently three businesses operating out of the offices in Inverness; TEFL Org UK, TEFL Courses Ireland and TEFL Org (US).
The UK business is 10 years old and we have recently entered the US market.
We are ambitious to grow further and to develop new markets while expanding existing markets.  In order to do so, we need the right level of marketing direction to help the business achieve this.

Marketing Director 

The Marketing Director will hold ultimate responsibility for all the marketing and sales activity of the organisation.  This will include the development and delivery of a fully integrated marketing strategy for the business and responsibility of developing new markets and products, such as the US market and a B2B strategy.
  • Leading the development of the TEFL Org Brand
  • Developing the marketing strategy with a focus on digital for new and existing products across UK and international markets
  • Developing and implementing a business sales strategy
  • Undertake continuous analysis of competitive environment and consumer trends
  • Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR
  • Challenging and strengthening brand communications, innovations and activations
  • Reporting to and working with the board and fellow directors to achieve target growth
  • Supporting the Marketing and Sales Manager and guiding the day to day activities of the marketing team
  • Inspiring the young and enthusiastic team to create and execute the individual global brand strategies
  • Manage social media presence and direct programs to improve social media reputation and recognition
  • Ensure that sales targets are met
Requirements of the role
  • Have relevant qualifications in marketing, ideally CIM qualified
  • Experience of developing a marketing strategy with a focus on digital (PPC and SEO)
  • Previous exposure of eCommerce in a B2C environment
  • Have a proven track record of success in senior marketing roles with management responsibility
  • Be commercially astute, with both UK and international markets
  • Entrepreneurial mindset with the ability to spot original branding opportunities
  • Have the ability to strike a fine balance of creativity and structure; you’ll be an instinctive marketer with demonstrable creative flair balanced with strong strategic thinking
  • Be a strong communicator and influencer – this is a strategic marketing role and requires leadership through the organisation and the appropriate brand planning skills and experience
  • Be a confident, driven and dynamic leader

 

THE BENEFITS AT TEFL

 

33 days holiday

Private healthcare

Pension Contribution

Active CSR programme

Performance related bonus scheme

Social events - Christmas party, Eurovision night & monthly lunches

Flexible working

Cycle & Computer scheme

TEFL Org UK train and qualify over 10,000 new teachers every year, enabling them to teach English all over the world!

 

Interested? If you'd like more information on the opportunity AT TEFL, please contact AMANDA KHO on 0141 212 2728 or email AMANDA@denholmassociates.com. Thanks!